Moncler sponsorship with the consumer market transition duck down sports jacket was also changed, want to enter fashionable field also means to enter the city. The first new trend is expanding first overseas market: Japan. Japanese students in the outbreak of Moncler down heat in 1980. Like in other countries, as in Italy, Moncler because the imported goods, so down jacket high price, but the store is still in hot demand. Although Moncler has the best production quality, but in fact more of a commodity outlay is sometimes higher than was originally priced at 70% of the tariff.
Of course, include retailers fare increase. This is why the final price will be so high. In the early 1980s Italian purchase with high income Moncler based, they only use it in skiing. Anyway, to 1983 in this case, change is a new phenomenon. This phenomenon is similar to that of Japan, is the time to collect all those Milan is known as a luxury Italian fashion paninari mad Moncler jacket who have chosen as the only collection. Because of the cold weather is making it difficult to sought out the reason.Paninari would often gather in the city’s most fashionable areas –Piazza S.Babila. Their fashion will be the media have infinite zoom became the fashion standard.